Brightwater Event Package
Brightwater Event Package
■ breakdown
This project was created as an event package, Including a high impact 3d motion design piece and package of backgrounds
A series of content videos were created to showcase the struggles of those living with dementia & loneliness in their later stage of life. one of the most critical videos was the creation of a high impact 3d visual representation of the impact and spread of dementia.
the brief was to provide a video that was very cost effective, visually appealing and could effectively communicate the rapid spread of dementia without relying on traditional motion graphics using hard statistics and graphs. it had to be emotional and resonate with an audience. This eventually boiled down to the use of a simple cube that could be used to represent this idea through changing colour, movement and amount. through this we were able to represent the diagnosis, spread, death and hopefully eventual cure of dementia through these visuals, telling the story of dementia and how brightwater is here to help.
Created in Collaboration with Fisheye Productions
For Brightwater Care Group
https://brightwatergroup.com/
// FRAMES
■ event visuals additional
An additional set of 3d renders were created to sit against other pieces of content the event as a whole. These were created to match the look and style of the original high impact dementia video.